No lid primer? No problem. Enhance your eyes makeup by adding one simple beauty hack.
- Use it to create a smooth, flawless-looking complexion. It’s a known fact that foundation can make pores and wrinkles look larger or deeper, so primer helps cancel out this less-than-positive effect by filling the pores, lines and wrinkles while creating a smoother canvas for the makeup. The long and short of a good primer is that it creates a smooth canvas for your foundation, helps your foundation stay in place and not “move” (movement in makeup makes your complexion look uneven!) and protects, treats and helps enhance the overall texture of your skin.
- Think of it as a skin nourisher. I especially like primers that have ingredients that not only help blur the look of imperfections, but also address other foundational areas. Some of the ingredients that I look for are: 1) a peptide like hyaluronic acid because it helps plumps and retain moisture; 2) aloe vera to condition and soothe; and 3) natural botanical ingredients derived from nature that plump, smooth and firm. I love that Honest Beauty Primer uses peony root to provide these benefits!
- Double it as a glow-getter. Lately I’ve been obsessed with primers that have a luminous glow to them… I feel like that glow peeks through the foundation making it look more like young, healthy, glowing skin.
- Add it for extra hydration. For my clients with oily skin, I find that primers that contain emollients help to add just enough hydration to keep their sebaceous glands from over-producing oil. For my dry clients, I find that it adds the hydration that their skin needs so that it isn’t trying to drink up whatever moisture it can from the foundation.
- Consider it a bodyguard against blemishes. Primer is also like a layer of protection that keeps the color pigments in the foundation from settling deeply into the pores and clogging them. It acts like an invisible layer between your skin and the makeup, and I love that.
- Make it a one-two punch with foundation. When it comes to primer, think texture. For foundation think tone. Primer addresses the texture of your skin, whereas foundation addresses the tone of your skin. Together they are like a duo that creates a flawless face that you can be proud to show the world.
You asked! Honest Answers.
That’s an awesome question and that’s why we went to our in-house beauty gurus. Turns out that we actually need two shades because our skin isn’t just one shade (ahem, dark circles, uneven skin tones…), hence our Concealer Duo.
We hit up LA-based celebrity makeup artist, Hannah Biddle, to get the how-to:
Honest Beauty (HB): How do I use the two shades to maximize coverage? Hannah: Use the warmer, lighter shade underneath the eyes to cover dark circles and brighten that area. I love to use my ring finger to tap the product into the skin seamlessly. I use the darker shade if I need more coverage for my complexion (usually around the nose and chin where most of us have redness) after I’ve applied foundation. Using your fingers, dab onto those areas.
How can I innovate with the shades? Hannah: Use the concealer in a deeper shade to add dimension to your face by shading underneath the cheekbones, jawline and on the temples. To highlight the arch of the eyebrow, use a lighter shade of concealer right underneath the brows. They’ll also appear more defined.
What’s a common mistake to avoid when using concealers? Hannah: The most common mistake people make when using concealer is using too much. For example, if you’re trying to cover a pimple, most of us use a traditional concealer brush which is too large and deposits too much product. Instead, use a fine-pointed eyeliner brush.
What tricks do you have for applying concealer flawlessly and making it last? Hannah: To make the most of the wear-time of your foundation and concealer, take the time to properly prep your skin. So many people often skip this step. Cleanse, exfoliate, mist, moisturize and prime the skin before you begin foundation. You’ll notice a huge difference in the application and longevity of your foundation and concealer.